
MOTOR RACING
In the 1970s, Laurent Ferrier was diverted from watch calibres by his love for roaring engines and gleaming bodywork. And when the perfectionist mind of a watchmaker meets the automobile world, results are sure to follow! He drove racing cars on some of the most prestigious tracks and took part seven times in the legendary Le Mans 24 Hours race – taking first place in the2-litre prototype category in 1977. That was where he met François Servanin, an industrialist and racing driver himself.
Their shared passion for mechanics and speed cemented their friendship, and in 1979 they came 3rd in the overall rankings of the Le Mans 24 Hours at the wheel of a Porsche 935T from the Kremer racing team. A performance all the more remarkable in that their competitors were professional F1 drivers! This competitive spirit was to lead them to the Laurent Ferrier watchmaking venture that began in 2008.